# Founding GTM Engineer

**Company:** [EQL Tech](http://jobs.workable.com/companies/rdSxofMLbVidYMJMoWdhhn.md)
**Location:** Phoenix, United States
**Workplace:** on site
**Employment type:** Full-time
**Department:** Engineering, Product & Tech

[Apply for this job](http://jobs.workable.com/view/2b602362-b0eb-48ec-8d0d-76e946abe815)

## Description

### Founding GTM Engineer (Series A Fintech / EdTech)

**Location:** San Francisco, CA or Phoenix, AZ (In-Person, Full Time) | **Seniority:** Founding / Senior IC | **Equity:** Meaningful Founding Stake

**The Mission: Architecting the Financial Rails for the $900B School Choice Movement**.

We are an exclusively retained partner for a high-growth startup building the infrastructure for Education Savings Accounts (ESAs). Currently, the $900B US public education budget is being unlocked, giving parents direct control of ~$7,500 per child, per year.

This company is building the specialized charge card, reimbursement engine, and vendor marketplace that makes this autonomy possible. With **$16M raised** from top-tier VCs and a team that has already rejected acquisition offers, this is a "life's work" commitment for a founding operator.

### **The Team: High-Density Talent & Intensity**

You will join a full-time in-person culture in **San Francisco or Phoenix**. You will work alongside:

-   **Founders:** A former Goldman Sachs Quant and an engineer who built global-scale computer vision systems at age 19.
-   **Engineering & Risk:** Former leads and AI researchers from **Stripe, Mercury, SpaceX (Ad Astra), Microsoft, and Circle**.
-   **Policy & Community:** The former Deputy Director of a gold-standard state ESA department and leading national school choice advocates.

### **The Role: GTM as an Engineering Discipline**

This is not a traditional sales or marketing role. We are looking for a **Founding GTM Engineer** to build a community-led growth engine from hundreds of families to tens of thousands.

-   **Engineer Acquisition Loops:** Move beyond paid acquisition to build compounding, community-led flywheels through homeschool co-ops, education pods, and micro-influencers.
-   **Live in the Parent Psyche:** You will spend real time in the field with families to understand what drives trust and triggers adoption - converting those insights into concrete GTM decisions, not decks.
-   **Data Rigor:** You will instrument funnels, set up tight feedback loops, and analyze cohort/retention curves with the precision of a software engineer.
-   **Own Onboarding Conversion:** You will be the primary owner of the onboarding funnel, driving toward a critical **500-account target** and beyond

## Requirements

### **Ideal Candidate Profile**

We are looking for a rare combination of **top-tier pedigree** and **scrappy, high-output execution**.

-   **Pedigree Signal:** Academic background from a premier institution (**Stanford, Harvard, Wharton, MIT Sloan**, or equivalent).
-   **Experience:** 3–6 years in consumer growth or GTM ops at a high-growth company (e.g., **Duolingo, Chime, ClassDojo**, or equivalent).
-   **Quantitative Depth:** Expert in funnel analysis and cohort modelling who "lives in the data".
-   **Field Orientation:** You "get on the plane" - you value in-person interactions and are willing to do the ground-level work at events and home visits that move metrics.
-   **Mission Alignment:** A genuine respect for family autonomy in education and an understanding of the high-stakes trust dynamics involved in education spending

## Benefits

### **Commitment, Compensation & Benefits**

This will be a big commitment, and we're aiming high. It needs to be something you are energised about taking on, or this isn't the team for you.

-   **Competitive Salary:** $120,000 – $170,000 per year, commensurate with experience.
-   **Generous Founding Equity:** We compensate you well with equity.
-   **Top-Tier Backing:** We've raised $16M from top-tier VCs and angels.
-   **Relocation Support:** You are willing to relocate to San Francisco, CA, or Phoenix, AZ, and travel to visit customers. We're an in-person company and are in the office together.
-   **Comprehensive Visa Sponsorship:** If you do not have a visa, we can support you.
-   **Unmatched Impact:** The rare opportunity to directly shape how the $900B US Public Education budget is being opened up for parents to take control of their portion (avg. $7.5k/kid/year).

INDEQL