# Performance Designer -Paid Ads & Email Specialist - Health & Wellness

**Company:** [Hi-Altitude Brands](http://jobs.workable.com/companies/cJfKbP1e8uyXZsLoTFWBgd.md)
**Location:** Remote
**Workplace:** remote
**Employment type:** Full-time
**Department:** E-commerce

[Apply for this job](http://jobs.workable.com/view/4832f153-c403-468a-baff-bd035efb24ed)

## Description

Hi-Altitude / Stonehenge Health | Health & Wellness | Remote (PST/MST)

Stonehenge Health is a California-based health and wellness brand under the Hi-Altitude family of health-forward lifestyle brands. Through science-backed, thoughtfully formulated supplements, Stonehenge Health supports elevated wellness routines dedicated to helping people feel their best, so they can fully enjoy life’s meaningful moments. 

We're seeking a **Performance Designer - Email & Paid Ads Specialist** to own and elevate Stonehenge Health’s direct response creative across Meta, Google, Amazon, TikTok, and lifecycle email marketing.

In this role, you will create scroll-stopping paid media assets, build scalable email systems, support Amazon conversion creative, and contribute to UGC-driven creative strategy, all while maintaining Stonehenge’s premium wellness brand.

This role is ideal for a designer who understands what makes a creative convert, thrives in high-velocity testing environments, and can effortlessly translate performance metrics into design decisions.

This position reports into the Performance Design Manager.

## Requirements

**Paid Media Creative Execution (Meta + Google + TikTok):**

-   Design high-performing static and motion assets across Meta, Google, and TikTok placements
-   Create conversion-optimized ad creatives, including:

-   Static feed ads
-   Carousels
-   Stories/Reels formats
-   TikTok-native vertical assets
-   YouTube/display units

-   Build ad toolkits that balance Stonehenge brand credibility with direct response urgency
-   Develop a creative that is scroll-stopping, benefit-forward, and performance-proven

**Creative Strategy + UGC-Driven Concepting**

-   Create high-impact overlays, hooks, captions, and framing that enhance UGC conversion
-   Stay current on what’s working across DTC paid media (Meta + TikTok trends, formats, angles)
-   Contribute proactively to creative ideation, not just execution

**Amazon Performance Creative & Marketplace**

-   Design Amazon-specific conversion assets across key placements and campaign moments
-   Create high-performing creative for:

-   Sponsored Brands and Sponsored Display placements
-   Amazon DSP units
-   Deal/event creative (Prime Day, seasonal promos)
-   Storefront banners and modules
-   PDP-aligned thumbnails and product-focused imagery

-   Ensure message match between Amazon ads → PDP → A+ content experience
-   Collaborate with Amazon Growth stakeholders to iterate on creative based on marketplace performance signals

**Creative Testing & Iteration Strategy**

-   Drive rapid creative iteration cycles informed by CTR, CVR, CPA, ROAS, and engagement data
-   Develop structured design variations across:

-   Hooks
-   Benefit framing
-   Proof types (reviews, clinical support, guarantees)
-   CTA language
-   Format (static vs motion vs UGC overlay)

-   Contribute to a disciplined, creative testing roadmap that scales learnings across channels

**Email Template Design & Lifecycle Conversion**

-   Design conversion-focused email templates for:

-   Campaigns
-   Automations/flows
-   Product launches
-   Seasonal promotions

-   Build modular email systems optimized for:

-   Readability
-   Click-through behavior
-   Mobile-first conversion
-   Revenue per recipient

-   Balance Stonehenge’s premium wellness brand with direct response performance principles

**Scalable Creative Systems & Production Velocity**

-   Create repeatable frameworks that support high-output creative production
-   Maintain organized Figma libraries, reusable components, and templated design blocks
-   Ensure systems allow speed without sacrificing quality or consistency

**Cross-Functional Collaboration**

-   Work closely with Growth Marketing, Lifecycle, UGC, and Brand teams
-   Support launches, sprints, and seasonal campaign execution across channels
-   Communicate design rationale through performance insights, not subjective opinion

### Qualifications

-   3–5 years of experience designing for DTC brands (wellness, supplements, CPG preferred)
-   2+ years in a performance-driven creative role focused on paid media conversion
-   Proven portfolio of high-performing ads across Meta, Google, TikTok, and/or Amazon
-   Experience designing lifecycle email templates that drive measurable results
-   Strong skills in Figma, Photoshop, Illustrator
-   Comfort with video editing tools such as CapCut, After Effects, Premiere, or similar
-   Deep understanding of creative testing frameworks and performance optimization methodologies
-   Strong knowledge of platform-specific best practices and creative constraints

-   Strong pulse on what’s working in DTC paid social and TikTok creative trends
-   Experience designing for Amazon marketplace growth (DSP, sponsored placements, Storefronts)
-   Ability to work independently and take ownership of role
-   Experience designing in regulated wellness categories where trust and compliance matter is a plus

### Nice to Have:

Video Editing + Motion Tools

-   Edit and iterate short-form performance video assets for paid social
-   Utilize tools like CapCut, After Effects, Premiere, or similar to:

-   Produce rapid UGC cutdowns
-   Add motion graphics, subtitles, hooks, and CTAs
-   Adapt the creative for platform-specific pacing and structure

-   Ensure video creative aligns with Stonehenge’s trust-first wellness positioning

### **Compensation**

Competitive salary range of $90,000 - $110,000, plus bonus eligibility (based on experience).

## Benefits

-   Fully remote position 
-   Flexible time off + 9 annual company-paid holidays
-   Your Birthday is a paid vacation day (celebrate yourself!)
-   100% company-paid base plan Medical, Dental, and Vision Insurance for employees
-   100% company-paid Life Insurance and Short-Term Disability Coverage
-   Pet insurance 
-   401(k) with safe harbor and profit-sharing contributions up to 5%
-   Matching charitable contributions up to $2,500/year
-   $1,200/annual Work From Home (WFH) stipend
-   Free monthly employee product samples and team discounts
-   Employee Referral Program
-   Professional development fund for employees (we love learning)
-   Employee recognition and rewards program
-   Calm app subscription
-   Fun company gatherings and a genuinely supportive team culture

A healthy respect for work/life balance