# Growth Marketer

**Company:** [Runway East ](http://jobs.workable.com/companies/1pAWKCegMP9FKkNRTaXvM6.md)
**Location:** London, United Kingdom
**Workplace:** hybrid
**Department:** HQ

[Apply for this job](http://jobs.workable.com/view/62924c2f-f21a-4050-8156-4a250ec347ef)

## Description

### The Company. Us. Runway East.

Did you want to grow up and work in a boring office? Us neither.

At [Runway East](https://runwayea.st), we've been on a mission to destroy boring offices since 2014, in whatever size, shape and form they take. Since launching, we now have 9 buildings in London, Bristol and Brighton offering unique flexible office space for teams of 1–100 to work in, enjoying everything from dogs on demand to our famed Friday drinks trolley.

Our Runway East team enjoys a bunch of great benefits and unrivalled perks, from private healthcare to team trips abroad. We've also recently become a B Corp and think it's important for our team to give a damn about its impact on the planet and its people.

Runway East has a strong brand, passionate customer base and most importantly, a product members genuinely love. Post-Covid the way of working has been flipped upside down and the demand for flexibility is greater than ever - and we're ready to take full advantage of that.

### The Job. It's a great job. We promise.

Ok here’s the pitch: 

We’ll give you claude code, a max subscription (and any others you’re into), money to educate yourself, and free reign\* over our marketing funnel, which already attracts hundreds of inbound leads per month. 

You’ll give us rapid experimentation, bold new ideas, and ROI on your cost to the business, your impact on our marketing channels and any money you spend.

Together, we’ll hopefully learn lots of stuff about marketing, make money, progress quickly, and have fun. 

While no two days are the same, your key responsibilities will revolve around:

-   Experimentation - with multiple inbound channels generating leads organically (from in person enquiries to SEO, we have 20+ inbound channels, many passive), you are spoiled for choice with how to improve our marketing. 
-   Paid acquisition - running our paid social, paid search and retargeting day-to-day. 
-   Lifecycle, CRM & email - designing and improving the nurture flows that turn enquiries into tours and tours into members. 
-   CRO and the website - running A/B tests on our highest-traffic pages, briefing landing pages for campaigns, and finding the leakiest step of the funnel each month and fixing it.
-   Referrals, walk-ins & member-driven growth (IRL) - designing and shipping our referral programme, optimising how we capture walk-in interest at every site, and generally thinking of innovative ways to leverage our physical presence and member base. 
-   SEO, AI optimisation, organic & content - briefing and shipping search-focused content in line with our Head of Marketing - leveraging AI to do this faster and better than our competitors - owning Google My Business across all our sites, and building hub content for new site launches.
-   Site GTM - running the digital GTM and lead generation for our new site launches

## Requirements

### Who You Are

-   Hungry & high-agency. You don't wait to be told. You see something that needs fixing and you fix it. You're allergic to standing still.
-   Biased to ship. You'd rather get a small experiment live this week than a perfect plan written next month. You're comfortable making decisions with imperfect data.
-   Numerate and data-led. You're fluent in spreadsheets and confident in GA4 (or your equivalent). You make decisions from the numbers, not just from gut - but you also have the nous to know when to question the numbers. Basic SQL or BI tool exposure is a plus.
-   Creative and commercially sharp. You generate volume of ideas, you have taste for what good ad creative and copy looks like, and you always tie ideas back to revenue or leads.
-   A fast, independent learner. You pick up new tools, channels and concepts quickly. Feedback compounds in you week-on-week. You learn mostly independently - you’ve very rarely in your life complained (beyond sector specific knowledge) that you ‘weren’t shown how’. 
-   Right to work in the UK. We aren't able to sponsor visas for this role.

### Compensation

We’ll be open - in a true growth spirit, we want to see who thinks they could smash this role - and not limit ourselves by pegging too high or too low. We are open to people with a year or two's experience who are future super stars - or current super stars with a decade of experience (and a higher salary expectation to match!). Please just let us know your expected compensation in the application.

## Benefits

### Why Join Us?

-   Time Off: 31 days including bank holidays, plus an extra day for every year at Runway East. We also give you your birthday off (because no one should work on their birthday) and extra time off over the Christmas break.
-   Wellbeing: Private health & dental, gym discounts, mental health support, and a Bike2Work scheme.
-   Growth: Professional development budget and learning resources.
-   Community: Two workdays per year for charitable activities, team outings, and epic annual trips (Barcelona, Rhodes, Vilnius, and more!).
-   The Usual Suspects: Paid sick days, compassionate leave, enhanced parental leave and life insurance.
-   Flexible working - we offer 1 day a week WFH, and work from our Covent Garden office

### Our Commitment to Inclusivity

We celebrate diversity and believe it strengthens our community. We welcome people from all backgrounds, identities, and experiences. What matters most to us is your spirit and passion. If you need specific access support, let us know - we're here to help.
