# Business Development & Marketing Specialist

**Company:** [SNIPEBRIDGE](https://jobs.workable.com/companies/sjtB4gHiEVVNT1MQjQFgvD.md)
**Location:** Pune, India
**Workplace:** on site
**Employment type:** Full-time
**Department:** Sales & Marketing

[Apply for this job](https://jobs.workable.com/view/81faedc5-2098-41da-8d4c-e9e6acc1d59a)

## Description

**ABOUT SNIPEBRIDGE**

Snipebridge is an innovative talent solutions company that connects exceptional talent with forward-thinking and fast growing organizations. We're revolutionizing the recruitment industry through our first of its kind Embedded Talent Acquisition solutions.

**POSITION SUMMARY**

We seek a skilled **Business Development & Marketing Specialist** to drive our online presence and marketing initiatives. The ideal candidate will manage our website, implement SEO strategies, and execute multi-channel marketing campaigns to enhance our brand visibility and generate leads.

**KEY RESPONSIBILITIES**

_**Market Research & Lead Generation**_

-   Build lists of suitable prospects and identify possible requirements

-   Identify decision makers in prospective client firms
-   Drive client acquisition campaigns and shortlist new sales opportunities

-   Work closely with leadership team

_**Social Media Marketing**_

-   Develop and execute social media strategy across all platforms
-   Create engaging content that resonates with our target audience
-   Monitor social media metrics and engagement
-   Manage social media calendar and scheduling

_**Digital Marketing Campaigns**_

-   Plan and execute email marketing campaigns
-   Design and manage digital advertising campaigns (Google Ads, Social Media Ads)
-   Create and optimize landing pages
-   Track campaign performance and ROI
-   Provide regular performance reports and recommendations

_**Analytics & Reporting**_

-   Monitor and analyze digital marketing metrics
-   Create comprehensive reports on marketing performance
-   Identify trends and opportunities for growth
-   Make data-driven recommendations for strategy improvements

**REQUIRED QUALITFICATIONS**

-   3+ years of experience in digital marketing
-   Bachelor's degree in Marketing, Digital Communications, or related field
-   Understand and use of websiteaAnalytics
-   Experience with email marketing platforms
-   Strong understanding of social media marketing strategies
-   Excellent analytical and problem-solving skills
-   Strong written and verbal communication skills