# Influencer Marketing Manager

**Company:** [GoMining](http://jobs.workable.com/companies/4QXTehD2sHXYvRQ8UPYJh3.md)
**Location:** Remote
**Workplace:** remote
**Employment type:** Full-time
**Department:** Marketing

[Apply for this job](http://jobs.workable.com/view/9a9240ba-2a6a-45e6-b38e-8bd2c8e91222)

## Description

We are looking for an Influencer Marketing Manager who will build the influencer marketing direction from scratch and turn it into a scalable and stable user acquisition channel.

The main goal of this role is to make influencer marketing responsible for at least 15% of new user acquisition into the GoMining app.

This role combines strategy, partnerships, analytics, and performance marketing.

###   
Responsibilities

-   Build and scale GoMining’s influencer marketing strategy from scratch.
-   Define influencer verticals, content formats, geographies, and creator segmentation.
-   Fully manage influencer operations through platforms such as impact.com:

-   creator onboarding
-   tracking
-   payouts
-   reporting

-   Source, evaluate, negotiate, and manage relationships with influencers and creators.
-   Manage channel budgets and monitor unit economics.
-   Launch and optimize campaigns across YouTube, TikTok, X, Telegram, podcasts, and other platforms.
-   Test hypotheses related to formats, messaging, CTAs, landing pages, and conversion flows.
-   Work closely with performance marketing and content teams to ensure consistent messaging.
-   Build reporting and analytics around CAC, LTV, attribution, conversion rates, and creator performance.
-   Scale successful partnerships and optimize underperforming campaigns.

## Requirements

-   2+ years of experience in influencer marketing, affiliate marketing, or partnerships.
-   Experience working with impact.com or similar influencer / affiliate platforms.
-   Strong understanding of crypto, Web3, or DeFi ecosystems.
-   Strong understanding of attribution and analytics tools:

-   AppsFlyer
-   GA4
-   Hotjar
-   One-links / tracking systems

-   Experience working with a data-driven approach and performance metrics.
-   Strong negotiation and relationship management skills.
-   English C1+ is required.
-   Additional languages are a plus.

### **Nice to Have**

-   Existing network of crypto / fintech influencers and creators.
-   Experience scaling influencer channels globally.
-   Experience working with app-based or subscription products.
-   Experience in performance marketing or paid acquisition.

## Benefits

-   Professional growth: support for courses, conferences, and English learning (up to 100% coverage).
-   Work-life fit: remote or hybrid format with flexible hours across international teams.
-   Paid leave: up to 28 vacation days +  8 company holidays + 5 personal days per year
-   Recognition programs: structured performance reviews and team awards.
-   Team culture: retreats in international locations (for example, company apartments in Cyprus).