# Sales Manager

**Company:** [Culligan Ireland](http://jobs.workable.com/companies/sykt6xiXN5FWF5eU8VTtEE.md)
**Location:** Claregalway, Ireland
**Workplace:** on site
**Employment type:** Full-time
**Department:** Culligan Home Ireland

[Apply for this job](http://jobs.workable.com/view/9fe51c06-cb73-4250-a102-757f784e42f9)

## Description

**Job title:** Sales Manager

**Contract Type:** Full Time Permanent, subject to 6 months' probation

**Location:** Claregalway, Co. Galway

**Salary:** €60,000-70,000 per annum, paid monthly

At Culligan Home, we specialize in providing high-quality water treatment solutions to residential customers across Ireland. Our offering includes filtration systems, reverse osmosis units, and water softeners, helping households enjoy cleaner, safer, and better-tasting water

We are seeking an ambitious and results-driven Sales Manager to lead our residential sales function and drive the next phase of growth for our water treatment business. This is a hands-on leadership role, responsible for developing and motivating a high-performing sales team while actively contributing to sales growth, customer acquisition, and market expansion.

**Key Responsibilities**

-   Lead, coach, and develop a high-performing sales team, creating a culture of accountability, customer focus, and results.
-   Set individual and team sales targets, monitor performance, and implement action plans to drive continuous improvement.
-   Develop and execute sales strategies to increase revenue, market share, and customer acquisition across residential markets.
-   Take ownership of the full sales pipeline, ensuring effective lead management, conversion, and customer follow-up activities.
-   Work directly with customers to identify needs, provide tailored water treatment solutions, and support the team in closing opportunities.
-   Build and maintain strong relationships with customers, ensuring high levels of satisfaction, retention, and referral business.
-   Recruit, onboard, train, and mentor new sales team members to support business growth.
-   Conduct regular performance reviews, coaching sessions, and product training to enhance team capability and results.
-   Analyse sales performance, pipeline activity, customer trends, and market insights to inform decision-making and future growth strategies.
-   Prepare and present regular sales forecasts, KPI reports, and business updates to senior management.
-   Collaborate with Marketing to maximise lead generation activity and improve campaign effectiveness.
-   Work closely with Customer Service and Operations teams to ensure a seamless customer journey from sale through to installation and aftercare.
-   Continuously review and improve sales processes, tools, and customer engagement practices to improve conversion rates and overall performance.
-   Stay informed of competitor activity, industry developments, and emerging customer needs to identify new business opportunities.
-   Support strategic growth initiatives, including market expansion, new product launches, and partnership opportunities.

## Requirements

-   Proven experience in a sales leadership role, preferably within a technical or product-based business (e.g., home appliances, water treatment).
-   Strong background in selling to residential customers, with a deep understanding of the sales cycle from lead generation to closing deals.
-   Leadership and team management skills, with experience in motivating, developing, and coaching a small sales team.
-   Strong sales acumen with the ability to close deals, build customer relationships, and meet sales targets.
-   Excellent communication and negotiation skills, with the ability to present products clearly and persuasively to residential customers.
-   Proficient with CRM software and sales tracking tools (e.g., Salesforce, Zoho, or similar).
-   Analytical mindset with the ability to assess sales data, customer feedback, and market trends to inform strategy.
-   Ability to multi-task and prioritize in a fast-paced environment while maintaining attention to detail.
-   A customer-first approach, with a strong commitment to delivering value and building long-term relationships.

## Benefits

-   Monday-Friday working pattern
-   Hybrid Working Model
-   23 Day's Annual Leave
-   Company Pension Scheme
-   Shopping discounts with Perks at Work
-   24hrs access to EAP
-   Volunteering Day
-   Employee support network and mental health assistance
-   Opportunity for career progression