# German Digital Marketing Specialist - Athens

**Company:** [speakit](http://jobs.workable.com/companies/fTXJu5fckxtuW4XzB5cPPo.md)
**Location:** Athens, Greece
**Workplace:** hybrid
**Employment type:** Full-time
**Department:** German

[Apply for this job](http://jobs.workable.com/view/b7e200d9-55ff-4524-a5d5-c1ab66d85c13)

## Description

Are you passionate about building brands that people genuinely connect with? Do you enjoy combining creativity, storytelling, and strategy to shape a company's image, culture, and employer brand? Would you like to join a growing international healthcare company supporting the German market while enjoying a hybrid working model in Athens?

If yes, then this opportunity is for you!

Our client, an international healthcare company operating in the healthcare and care services sector, is looking for a **Marketing & Brand Manager** to join its growing team in Athens. As the first dedicated marketing professional, you will play a key role in building the company's brand presence, employer brand, and communication strategy, working closely with leadership to bring the company's vision, culture, and values to life.

**Responsibilities**

-   Develop and build the company's brand identity, positioning, tone of voice, and visual communication in close collaboration with company leadership
-   Create engaging content across social media channels, including posts, reels, videos, and storytelling formats
-   Plan, coordinate, and manage photo and video productions with external partners
-   Drive internal marketing initiatives that strengthen company culture and employee engagement
-   Lead employer branding activities and position the company as an attractive employer
-   Build and manage a consistent content strategy, editorial calendar, and content pipeline
-   Monitor brand consistency across all communication channels and marketing materials
-   Identify new opportunities to increase brand awareness and engagement

## Requirements

-   Native-level or C1+ German language proficiency, both written and spoken
-   3–5+ years of relevant experience in Brand Marketing, Employer Branding, Corporate Communications, or Social Media Marketing
-   Proven experience building, shaping, or significantly influencing a brand
-   Strong visual and aesthetic judgment with an eye for high-quality content and branding
-   Hands-on mindset with the ability to combine strategic thinking and practical execution
-   Experience creating and managing content for social media platforms
-   Proficiency with common marketing and creative tools such as Canva, Figma, Adobe Creative Suite, CapCut, Premiere Pro, or similar
-   Highly organized, self-driven, and able to work independently
-   Strong communication and stakeholder management skills
-   English and/or Greek language skills are considered an advantage

## Benefits

-   Competitive salary package
-   Hybrid working model
-   Real ownership and the opportunity to build a marketing function from the ground up
-   Direct collaboration with company leadership and fast decision-making processes
-   High visibility and measurable impact on company growth and brand development
-   Modern office in the heart of Athens and an international work environment
-   Long-term career growth opportunities as the marketing team expands
-   Creative freedom to shape the company's story, culture, and employer brand