# Marketing & Content Strategist

**Company:** [VirtueStaff](https://jobs.workable.com/companies/wdzSMJCk1SxKxqjB8aXwBe.md)
**Location:** Remote
**Workplace:** remote
**Employment type:** Contract
**Department:** Internal

[Apply for this job](https://jobs.workable.com/view/c7bb1e14-35ca-457a-b64d-d00b3261bec3)

## Description

VirtueStaff is seeking an autonomous Marketing & Content Strategist to develop, execute, and fully own end-to-end marketing initiatives. This role moves beyond simple content posting, requiring strategic ownership of search engine optimization, paid advertising campaigns, audience research, and multi-channel content operations. Working independently, the strategist will edit and publish video assets, manage newsletters, run paid ad campaigns across Google and Meta, and measure campaign return through structured KPIs.

### Responsibilities

-   Develop, implement, and direct comprehensive SEO and multi-channel marketing plans.
-   Establish, track, and report performance KPIs across organic, paid, and content campaigns.
-   Edit and optimize video content for YouTube using Descript.
-   Manage end-to-end publishing workflows for company blogs, LinkedIn posts, and email newsletters via Constant Contact (or equivalent platforms).
-   Conduct in-depth market research, keyword analysis, and competitor assessments to guide positioning.
-   Launch, monitor, and optimize paid ad campaigns across Google Ads and Meta Ads platforms.
-   Maintain a continuous flow of organized marketing assets and content deliverables across social channels.

## Requirements

-   Proven experience developing and executing SEO strategies, marketing plans, and performance KPIs.
-   Demonstrated proficiency running paid campaigns in Google Ads and Meta Ads Manager.
-   Hands-on video editing experience using Descript for YouTube and social media distribution.
-   Experience managing email marketing platforms (Constant Contact or equivalent) and publishing across LinkedIn, Facebook, Instagram, and YouTube.
-   Background in B2B marketing (legal industry experience is advantageous but not mandatory).
-   Ability to take complete operational ownership and execute strategy without continuous managerial direction.

## Benefits

-   Work From Home
-   Performance Bonus