# B2C Sales Supervisor

**Company:** [Carazo Enterprise SL](https://jobs.workable.com/companies/vY7g6jhuPuc4LHodojegYW.md)
**Location:** Panama City, Panama
**Workplace:** on site
**Employment type:** Full-time
**Department:** Sales Adrian Magnus

[Apply for this job](https://jobs.workable.com/view/caece3bb-41e2-459e-8989-01aa688ad287)

## Description

Purpose of the Role

Lead and grow Adrian Magnus's B2C sales into the US (and European) markets through structured, remote, phone-based selling — while building, training, supervising and holding accountable a team of sales agents. The role owns the sales pipeline, KPIs, forecasting and conversion performance for these markets.

Key Responsibilities

• Drive B2C sales remotely — primarily by phone — to retailers, specialty stores, lounges, wholesalers and distributors in the US and Europe.

• Build, train, coach and supervise a team of remote sales executives; drive discipline, accountability and conversion.

• Design, set and enforce sales KPIs: call activity, conversion rates, pipeline value, sales per agent and forecast accuracy.

• Build and maintain the sales process, phone scripts and objection-handling playbooks; manage CRM, pipeline stages and data discipline.

• Produce sales forecasts and performance reports for leadership.

• Coordinate with operations and logistics on order flow, inventory limits and invoicing to ensure reliable fulfillment.

Requirements

• Phone-based sales experience — proven, hands-on. This is the core of the role.

• Minimum 3 to 5 years of personal, hands-on sales experience.

• Minimum 3 years supervising / managing a sales team — a hard requirement. The candidate must have led a team of salespeople. Even if they have not personally sold in recent years, demonstrated team-supervision experience is still mandatory.

• Team building and KPI ownership — proven experience managing a team and setting, tracking and enforcing KPIs.

• Fluent English — working language for US/European B2C sales.