# Global Brand Activations Manager

**Company:** [Jaded London](http://jobs.workable.com/companies/o9ZtPFaw9uSbcSvxLEH687.md)
**Location:** London, United Kingdom
**Workplace:** on site
**Employment type:** Full-time
**Department:** Marketing

[Apply for this job](http://jobs.workable.com/view/e0fc0fcf-3f36-4b90-b5c0-3b66bff0b5a6)

## Description

Lead the planning and execution of brand activations across key international markets with a big focus on U.S

The role is responsible for IRL experiences – retail moments, pop ups, fashion events, influencer initiatives and cultural campaigns that drive awareness, social engagement and sales.

The ideal candidate has strong experience in fashion background targeting the Gen Z consumer and thrives in a fast-paced environment. They must understand how to translate brand strategy into impactful consumer experiences whilst remaining on-brand and in budget. A strong understanding of the U.S market is key.

**Key Responsibilities**

-   Manage activation timelines, budgets, production schedules and vendor relationships with external companies
-   Lead end to end delivery of campaigns, pop ups, retail activations, experimental events & influencer campaign partnerships
-   Adapt global concepts for regional relevance Globally
-   Collaborate with Heads of Brands, social, PR, Ecom and Merchandising/trading teams to ensure company wide integrated execution.
-   Ensure all activations reflect brand identity, storytelling and customer experience standards
-   Negotiate contracts and manage external partners to deliver against objectives and budgets
-   Own a black book of contacts /agencies / freelancers to work across multiple projects
-   Track KPIs including brand engagement, earned media, social reach, on site traffic and overall ROI.
-   Deliver post campaign analysis and recommendations for future activations
-   Monitor industry trends, competitor activity and emerging cultural opportunities

## Requirements

-   Min 5 years’ experience in brand activations, experimental marketing, events or partnerships within fashion/ lifestyle Gen Z brands
-   Proven experience managing international campaigns and events
-   Strong project management and budget management skills
-   Excellent internal comms skills across the wider business
-   Strong understanding of the Jaded brand DNA
-   Ability to work flexible hours and travel internationally when required
-   Experience working with agencies, production partners and creative teams

## Benefits

-   50% Employee Discount
-   24 days holiday per year (plus bank holidays)
-   A paid day off on your birthday
-   A paid moving day per year
-   Hybrid Working Arrangements - 1 day per week WFH
-   Pension Scheme
-   Bonus Scheme
-   Employee Assistance Programme for you and your family
-   £500 employee referral bonus scheme
-   Local Business Discounts (cafés, fitness, beauty etc)
-   North-West London office location directly located next to good transport links
-   Casual office dress code (your style of dress is up to you, wear what you feel best in)
-   Fully-stocked kitchens and fridges (hello endless brekkie and snack supply, see ya afternoon munchies)
-   Regular Office Social Events (e.g. payday socials)