# Growth Marketing Manager

**Company:** [Pavago](http://jobs.workable.com/companies/oLah2TugS95w5whXCdpTG3.md)
**Location:** Remote
**Workplace:** remote

[Apply for this job](http://jobs.workable.com/view/e3f99ca0-62ca-4fe3-9c15-25d5f1dbc90f)

## Description

### Job Title: Growth Marketing Manager

Location: Remote  
Working Hours: US Hours

### About the Role

We are seeking a **Growth Marketing Manager** for our client to lead marketing execution, content production, and marketing infrastructure.

This role requires an **AI-first marketing mindset** and the ability to leverage modern AI tools to improve research, content production, marketing automation, and campaign performance.

The ideal candidate is a **hands-on marketing operator** capable of independently executing initiatives while integrating AI tools to accelerate marketing workflows and operational efficiency.

You will collaborate closely with designers, developers, and marketing stakeholders to drive **consistent organic growth, scalable content production, and efficient marketing systems.**

### Responsibilities

### Social Media Strategy & Content Execution

-   Plan and execute organic growth strategies across **Instagram, Facebook, LinkedIn, and X (Twitter)**.
-   Develop high-quality marketing content including **blog articles, PR content, and marketing assets** that support brand visibility and organic growth.
-   Leverage AI tools such as **ChatGPT, Jasper AI, and Copy.ai** for content ideation, captions, marketing copy, and content repurposing.
-   Collaborate with designers to create visually engaging content using tools such as **Canva**.
-   Repurpose long-form content across multiple platforms and formats to maximize reach and engagement.
-   Manage scheduling and publishing of content using tools such as **Buffer or Hootsuite**.
-   Monitor performance and optimize content based on engagement metrics and analytics.

### SEO Strategy & Organic Growth

-   Guide the company’s organic search growth through **content strategy and keyword planning**.
-   Develop and execute **backlink acquisition strategies** to strengthen domain authority and search visibility.
-   Manage keyword strategy and organic search performance while performing competitor research and SEO performance analysis using tools such as **Ahrefs and SEMrush**.
-   Collaborate with developers and content teams to ensure website content supports strong organic visibility using tools such as **Surfer SEO and Google Search Console**.

### Website & Content Infrastructure

-   Oversee website development projects utilizing **ASTRO and headless WordPress**.
-   Coordinate with developers to ensure websites support **marketing campaigns, landing pages, and content publishing**.
-   Maintain website content updates and continuously improve **site performance and content infrastructure**.

### Marketing Operations & Reporting

-   Improve and manage **quarterly marketing reports and shareholder reports**.
-   Support marketing campaigns across **email marketing, Google Ads, and revenue operations**.
-   Track marketing performance and campaign analytics using platforms such as **HubSpot and Google Analytics**.
-   Coordinate execution across **marketing, design, and development teams** using collaboration tools such as **Slack and Asana**.
-   Ensure marketing initiatives are properly **tracked, measured, and optimized**.

### AI-Driven Marketing Execution

-   Leverage AI tools to accelerate **content production, research, marketing analysis, and campaign optimization**.
-   Integrate AI into marketing workflows to increase speed and efficiency.
-   Use AI for:

-   content ideation and drafting
-   research and marketing insights
-   marketing automation and workflow improvements

-   Continuously experiment with **new AI marketing technologies and tools** to improve marketing performance.

### Must Haves

-   Experience in **social media management and organic growth strategies** across major platforms.
-   Strong experience in **content creation and content management**, including blogs, marketing assets, and digital content.
-   Experience coordinating marketing initiatives across **design, development, and marketing teams**.
-   Demonstrated ability to **integrate AI tools into marketing workflows** to improve marketing productivity and execution speed.
-   Familiarity with commonly used **AI marketing tools** such as **ChatGPT, Claude, or Jasper AI**.
-   Experience using **social media publishing and design tools** such as **Buffer, Hootsuite, and Canva**.
-   Experience working with marketing platforms such as **HubSpot, Google Analytics, and Google Ads**.

### Interview Process

### Initial Screening Call (Pavago)

Introduction, background review, and role alignment.

### HR Interview

Discussion with the hiring team focused on **marketing execution and strategy**.

### Final Interview

Final alignment discussion and role expectations.

#Meta