# Email Marketing Automation Specialist

**Company:** [ShowMojo](https://jobs.workable.com/companies/1nymCf9inBKe5zuHe44hHE.md)
**Location:** Remote
**Workplace:** remote
**Employment type:** Contract

[Apply for this job](https://jobs.workable.com/view/eca6fb4e-9b30-4ea7-a400-622402f50c16)

## Description

**About PropertyTek**

PropertyTek is a private equity-backed holding company transforming property management through a growing portfolio of SaaS brands. Our products power leasing automation for single- and multifamily residential property managers.

We're looking for a Marketing Automation Specialist who thrives in a fast-paced, growth-oriented environment. This is a role that will build the systems that move leads through our marketing funnel, directly supporting Sales and our mission to transform the property technology landscape.

**Role Overview**

We're hiring a **Marketing Automation Specialist** to own HubSpot workflow architecture across our property management SaaS portfolio (ShowMojo and Tenant Turner). This is not an execution-only role: the person in this seat designs and builds the automation logic that drives lifecycle marketing, not just runs pre-built workflows.

This is a contractor position, remote, Philippines-based preferred.

**Key Responsibilities**

_Workflow Architecture_

-   Design and build multi-branch HubSpot workflows from scratch, not just editing existing sequences
-   Architect lead scoring models tailored to property management buyer behavior
-   Build segmentation logic specific to the property management vertical (portfolio size, unit count, market, product line — ShowMojo vs. Tenant Turner)
-   Design lifecycle-stage email flows: lead nurture, trial/onboarding, activation, upsell/expansion, renewal, win-back

_Hubspot Execution_

-   Set up campaigns in HubSpot, bringing together the emails, landing pages, forms, and assets for each one
-   Build and send emails in HubSpot, including newsletters, one-off sends, and nurture emails
-   QA every email before it goes out
-   Own the marketing email calendar: keep it current, keep every team informed of what's going out and when, and make sure sends stick to the schedule
-   Coordinate email sends with Customer Success
-   Keep HubSpot organized with consistent naming and foldering for emails, lists, and campaigns
-   Own UTM tracking on every email and campaign link, so each click gets credited to the right campaign

_Content & Landing Pages_

-   Write email copy for automated email workflows sequences
-   Build and publish landing pages in HubSpot's CMS/page tools to support campaigns and lifecycle flows
-   Publish blog posts and pages in WordPress
-   Ensure workflows, content, and landing pages work as one connected system

_Ongoing Optimization_

-   Run and maintain our lead nurture flows: keep emails, offers, and links current, and test changes that improve engagement and conversions
-   Monitor email performance and revise logic accordingly; share the results and make regular optimization recommendations to the team
-   Maintain clean data hygiene practices within workflows (list membership, enrollment/re-enrollment logic, suppression rules)

## Requirements

**Required Qualifications**

-   Demonstrated HubSpot workflow architecture experience — must be able to design multi-branch automation from a blank canvas, not just configure templates
-   Hands-on experience building lead scoring models
-   Experience building segmentation strategies (behavioral, firmographic, or lifecycle-based)
-   Experience designing lifecycle-stage email flows (nurture through renewal)
-   Experience building landing pages in HubSpot's CMS or page builder tools
-   Hands-on HubSpot Marketing Hub experience: building emails, landing pages, and campaigns
-   3+ years in marketing automation, ideally with at least 1–2 years focused specifically on HubSpot
-   Strong B2B email copywriting skills, with samples you can share
-   Experience publishing content in WordPress
-   A sharp eye for QA: you catch broken links, wrong personalization tokens, and rendering issues before anything goes out
-   Comfortable reading email performance data (opens, clicks, conversions) and turning it into clear recommendations
-   Organized and proactive, with the communication skills to keep multiple teams aligned on a shared calendar
-   Comfortable working independently in a remote, asynchronous, US-hours-adjacent environment

**Preferred Qualifications**

-   Prior experience in property management, real estate, or a related vertical (rental software, PropTech, or landlord/tenant-facing products)
-   HubSpot certification(s) — Marketing Software, Email Marketing, or Reporting
-   Experience working across multiple product lines or brands within one HubSpot portal
-   Experience with A/B testing email sequences and using results to refine workflow logic
-   Experience running or maintaining lead nurture and lifecycle email flows
-   Experience with UTM tracking and campaign attribution

**Schedule and Availability**

This role is a full-time equivalent of about 160 hours a month. Your working day should overlap consistently with US Eastern morning hours, when our standups, Sales syncs, and most async requests happen.

## Benefits

Rate starts at $15 per hour