# Senior Living Business Development Director

**Company:** [Hoffman Planning, Design & Construction, Inc.](http://jobs.workable.com/companies/4xHqYEYM5gJRbSqnQrXNKs.md)
**Location:** Appleton, United States
**Workplace:** hybrid
**Employment type:** Full-time

[Apply for this job](http://jobs.workable.com/view/f4a62877-560e-4bf7-82e7-8cd3ae01999a)

## Description

Hoffman is seeking a Senior Living Business Development Director to drive growth throughout Wisconsin and the Midwest by developing executive-level relationships, identifying new business opportunities, and securing architecture, planning, design, and construction management projects with senior living organizations. This individual will play a key role in shaping Hoffman's Senior Living growth strategy by cultivating strategic partnerships, identifying emerging market opportunities, and providing industry insights that support long-term business development and market expansion. Existing relationships within the senior living industry are highly valued and will be a significant advantage in this role.

### Business Development

-   Identify and pursue new business opportunities within the senior living sector across all levels of care.
-   Build and maintain relationships with C-suite executives, board members, development leaders, and other key decision-makers.
-   Generate and nurture leads through networking, referrals, conferences, outreach, and strategic partnerships.
-   Lead business development meetings, presentations, and client discovery discussions.
-   Manage opportunities through the full sales cycle, from initial contact to contract execution.

### Market Development

-   Represent Hoffman at industry events, conferences, and professional associations.
-   Maintain and manage a strong pipeline of opportunities using HubSpot, ZoomInfo, or similar CRM platforms.
-   Monitor industry trends, capital planning initiatives, and emerging market opportunities.
-   Develop and strengthen referral relationships with industry leaders and key stakeholders.

### Strategic Partnership Development

-   Build relationships with Hoffman's strategic partners, including technology providers, consultants, lenders, developers, operators, equipment providers, and other organizations serving the senior living industry.
-   Create and grow referral partnerships that generate long-term business opportunities.
-   Identify and participate in thought leadership initiatives and industry collaboration opportunities.

## Requirements

-   10+ years of business development, market development, or related experience.
-   Proven success building and maintaining executive-level relationships.
-   Experience managing consultative or complex sales cycles from prospecting through contract execution.
-   Excellent communication, presentation, and negotiation skills.
-   Willingness to travel throughout Wisconsin and the Midwest.
-   Experience in one or more of the following industries: senior living, healthcare, commercial real estate, construction, architecture, or engineering.
-   Established relationships with senior living CEOs, Executive Directors, CFOs, Board Members, owners, operators, developers, consultants, or industry partners throughout the Midwest strongly preferred.
-   Understanding of campus development, capital planning, or real estate strategy.
-   Demonstrated success generating opportunities through relationship-based business development rather than transactional sales.

## Benefits

-   401 (k)
-   ESOP (Employee Stock Ownership Plan)
-   PTO
-   Self Funded Insurance Plan
-   Uncapped Comissions