# Fullstack Digital Marketing Manager - Performance, CRM & SEO

**Company:** [IBMC](https://jobs.workable.com/companies/c3DF7rNDzoXfKwb66Rh2C7.md)
**Location:** Remote
**Workplace:** remote
**Employment type:** Full-time

[Apply for this job](https://jobs.workable.com/view/f56fd51e-b354-4f82-9ce4-42e367a63653)

## Description

**IBMC** is assisting a fast-paced, high-growth digital marketing and growth agency. Our client specializes in delivering data-driven performance, CRM, and organic growth strategies for enterprise clients across global markets, with deep expertise in financial services, proprietary trading, hedge funds, and fintech. We are seeking a results-driven **Fullstack Digital Marketing Manager** to lead our Growth Marketing division.

We are seeking an analytical, strategic, and hands-on **Fullstack Digital Marketing Manager** to lead our cross-functional Growth Marketing team spanning Performance Advertising (Meta & Google Ads), CRM/Email Marketing, and SEO. In this high-ownership leadership role, you will develop and execute full-funnel digital growth strategies, optimize multi-channel budgets, and drive measurable ROI, Customer Acquisition Cost (CAC), and Lifetime Value (LTV). You will serve as the strategic bridge between performance execution, creative production, and executive reporting.

**Key Responsibilities**

-   **Team Leadership & Mentorship:** Lead, mentor, and manage specialists across Performance Ads, CRM, and SEO, fostering a high-performing, collaborative agency environment.
-   **Full-Funnel Growth Strategy:** Develop and execute integrated strategies across Meta Ads, Google Ads, lifecycle email marketing/automations, and organic SEO content to maximize full-funnel conversion efficiency.
-   **Performance & Paid Media Oversight:** Direct campaign setup, media planning, audience targeting, and real-time optimization with a strict focus on ROI, CAC, and conversion metrics.
-   **CRM & Lifecycle Architecture:** Guide the CRM specialist in building customer journeys, automated drip workflows, segmentation, and retention campaigns (e.g., Klaviyo/Mailchimp).
-   **SEO & Content Direction:** Oversee SEO technical audits, keyword strategies, and content pipelines to drive sustainable organic traffic acquisition.
-   **Budget & ROI Management:** Manage multi-channel digital marketing budgets, ensuring optimal capital allocation across paid platforms.
-   **Analytics & Performance Reporting:** Own the reporting pipeline; analyze web analytics (GA4), ad platform data, and market trends to deliver actionable insights and executive dashboards.
-   **Creative & Cross-Functional Collaboration:** Direct the development of performance-driven creative briefs, collaborating closely with video, design, web development, sales, and PR teams to deliver high-converting assets on tight deadlines.

## Requirements

-   **Experience:** Minimum **5 years of digital marketing experience**, with at least **2 years in a direct managerial or team leadership role**.
-   **Domain Expertise:** Proven hands-on track record across Performance Advertising (Meta Ads Manager, Google Ads), CRM/Email Marketing, and SEO (Ahrefs, SEMrush).
-   **Industry Background:** Direct experience in a fast-paced, high-pressure **Agency environment**, preferably with exposure to clients in **Financial Services, Proprietary Trading, Hedge Funds, or Fintech**.
-   **Analytical Proficiency:** Strong mastery of marketing analytics tools (Google Analytics/GA4, Meta Ads Manager, CRM automation platforms).
-   **Full-Funnel Lifecycle Knowledge:** Deep understanding of customer lifecycle marketing, retention funnels, performance scaling, and attribution models.
-   **Creative Direction:** Sharp creative eye with experience partnering with videographers and graphic designers to produce high-performing ad creatives.
-   **Language Skills:** **Fluent in English** (both written and spoken) for executive stakeholder reporting and international team collaboration.

## Benefits

-   Competitive salary package aligned with senior agency standards.
-   100% Remote working flexibility with a global agency footprint.
-   Opportunity to lead high-budget growth campaigns for premier fintech and financial trading brands.
-   Dynamic, data-driven, and high-visibility leadership environment.