# Organic Social Lead - SAST hours

**Company:** [VirtuHire](http://jobs.workable.com/companies/kFmPJgXQgJdsTAD6szzoRf.md)
**Location:** Remote
**Workplace:** remote
**Department:** Marketing

[Apply for this job](http://jobs.workable.com/view/f68add91-7530-4d53-8552-99ebaf6fa4dd)

## Description

A client based in South Africa looking for an **Organic Social Lead** to own and scale their organic social media strategy across multiple platforms. This person will be responsible for driving brand awareness, audience engagement, and ultimately revenue through high-performing organic content. You'll combine creativity with commercial thinking, using data, AI tools, creators, and repeatable content systems to build a best-in-class organic social presence.  

### **Responsibilities**

-   Develop and lead the company's organic social media strategy aligned with business objectives.
-   Manage organic social channels across **Meta, TikTok, YouTube, and Pinterest**.
-   Translate commercial goals into engaging social content strategies and campaigns.
-   Build and manage a network of content creators, freelancers, and AI tools to produce high-quality content efficiently.
-   Create scalable processes for identifying, testing, and scaling successful content formats.
-   Monitor content performance and use analytics to continuously optimise strategy.
-   Ensure content drives brand awareness, audience engagement, and commercial outcomes.
-   Oversee or contribute to video and image editing to maintain high content quality.
-   Manage multiple projects, priorities, and content calendars effectively.

## Requirements

-   Proven experience developing and executing successful **organic social media strategies**.
-   Strong understanding of Meta, TikTok, YouTube, and Pinterest algorithms, trends, and best practices.
-   Ability to translate commercial objectives into high-performing organic content.
-   Excellent understanding of content hooks, storytelling, scripting, and audience engagement.
-   Experience using **AI tools and automation** to improve content creation and workflows.
-   Ability to build scalable systems and repeatable content processes.
-   Strong video and image editing skills, or experience managing external creative resources.
-   Data-driven mindset with the ability to analyse performance metrics and optimise content accordingly.
-   Excellent project management, organisation, and prioritisation skills.
-   Commercially minded with a proactive, hands-on approach.
-   Positive, ambitious, solution-oriented, and comfortable working in a fast-paced, evolving environment.
-   Strong ownership mentality with the confidence to challenge ideas and collaborate effectively.